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From Struggling to Thriving: How HookedIn Transformed My Towing Business

Meet Mike Paul, a tow truck operator who increased his daily revenue by 85% in just three months using HookedIn's real-time alerts and heatmap analytics.

By HookedIn Team
1/12/2024
4 min read
From Struggling to Thriving: How HookedIn Transformed My Towing Business

Hey everyone, Mike Paul here. I wanted to share how HookedIn has optimized my towing business over the past few months. The results have been pretty impressive, and I think other operators could benefit from hearing about it.

How I Used to Operate

Like most drivers, I was doing the traditional approach - driving around looking for incidents, checking usual spots, and relying on word-of-mouth. It worked fine, but I knew there had to be a more efficient way to find jobs.

I was averaging about 3-4 jobs per day, which was decent, but I could see some competitors seemed to always be first on scene. I figured they just had better routes or got lucky more often.

Discovering Real-Time Alerts

A fellow driver mentioned HookedIn and suggested I try the free trial. I was curious about how real-time alerts could improve my efficiency.

The difference was immediate. Instead of driving around hoping to spot something, I was getting crash alerts on my phone as they happened. I started getting to incidents first, consistently. That first week alone, I picked up 2 extra jobs just from being faster to respond.

"I went from averaging 3-4 jobs a day to consistently hitting 6-8 jobs. The efficiency improvement was significant."

The Heatmap Advantage

The real optimization came from the heatmap feature. I could see exactly where incidents happened most frequently and at what times of day. This completely changed how I positioned myself.

There was one area I rarely covered before, but the data showed it was a hotspot between 2-6 PM. Now I position myself there during those hours and consistently get 2-3 additional jobs every afternoon.

Simple and Effective

The interface is straightforward - everything I need is on one screen. Map, alerts, filters, and navigation. When an alert comes in, I can see the location and navigate there with one tap.

The smart filtering helps a lot too. During busy periods, I focus on accidents and hazards nearby. During slower times, I expand my radius to 30km to catch more opportunities.

The Results

Here's how HookedIn optimized my business:

  • Month 1: 65% increase in revenue
  • Month 3: 85% increase in daily revenue
  • Fuel costs reduced by 30% (more targeted driving)
  • Better work-life balance with more efficient operations

Great Return on Investment

At $25 a month for the Pro plan, HookedIn pays for itself easily. The heatmap analytics and real-time alerts more than justify the cost.

The app has definitely optimized my operations. I'm now looking at expanding my business and possibly adding another truck to the fleet.

My Recommendation

If you're looking to optimize your towing operations, I'd recommend trying HookedIn's free trial. The real-time intelligence and positioning data can significantly improve your efficiency.

It didn't change my driving skills, but it gave me much better information to work with. Now I know exactly where to position myself and when.

"HookedIn optimized everything - from positioning to response times to overall revenue."

📝 Share Your Success Story

Mike received 6 months of free HookedIn Pro for sharing his story!

Email us your blog about how HookedIn helped your business for a chance to receive free HookedIn Pro. Contact us at success@hookedin.ca

Tags:
Success StoryReal ResultsHeatmapsRevenue Growth

HookedIn Team

Content Writer

Expert insights on towing industry trends and best practices.

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